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The Illusion of Luck

NEW BOOK · JUNE 1, 2026

The people who get ahead aren't luckier. They're more prepared.

A framework for understanding why some people consistently create opportunities and capitalize on them while others wait for luck that never arrives.

Available June 1, 2026

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What If Luck Has Nothing to Do With It?

Chase was told repeatedly that he was lucky. He heard it from friends, family, and near-strangers. Over time, that explanation became less convincing.

The Illusion of Luck introduces an analytical framework for evaluating how and why repetitive, compounding successes take place. What the world calls luck is often the visible result of three forces working beneath the surface: Preparedness, Opportunity, and Action.

This is not a self-help book. It is a thinking framework for anyone who has ever looked at someone else's life and thought, They just got lucky, and wants to understand what actually happened.

The Framework

What the world calls luck is the visible result of three forces working beneath the surface.

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Preparedness

The invisible work done before opportunity arrives.

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2

Opportunity

The moment that appears random but is attracted by preparation.

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3

Action

The decisive move that converts preparation into outcomes.

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"Luck"

Engineered Outcomes

It was never luck.

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Pages of breakdown

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Chapters of insight

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Core forces behind every outcome

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Framework to explain them all

Endorsements

In four decades of leading soldiers and shaping young leaders, I have watched the same pattern Chase names here. Preparation compounds silently until the world mistakes it for fortune.

Lt. Gen. William B. Caldwell IV, U.S. Army (Ret.)

Former Commander, 82nd Airborne Division. Former President, Georgia Military College.

I've spent my career evaluating what separates the companies and careers that compound from the ones that don't. Chase has it right. The results look like luck only to those who weren't watching the work.

Ray Conley, CEO, Creekstone Energy

Former Partner, Oak Hill Capital. Former Partner, Palo Alto Investors. Former Consultant, McKinsey & Company.

Headshot of Chase Sheffield

About the Author

Chase Sheffield grew up in rural Georgia and has begun building a career as a business leader, attorney, and consultant — drawing on diverse experience across engineering, startups, finance, and his time in the Army. His path spans Deloitte, the Army Reserve, startup operations, and energy development.

Rural Georgia

Grew up learning the value of work in his father's auto repair shop.

University of Tennessee

Earned a BS in Industrial and Systems Engineering. Commissioned into the Army Reserve.

Ohio State + Army Reserve

Completed a Juris Doctor at Ohio State Moritz while serving as an Army Reserve officer.

Deloitte

Strategy and transactions work at a Big Four firm.

Creekstone + Sheffield Firm

Director of Operations and Legal at an energy startup. Founded Sheffield Firm for capital, legal, and management consulting.

The Illusion of Luck

The framework that started as a question became a book.

Read the full bio

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Fireside conversations, panels, classroom sessions, keynotes, and workshops on preparation, leadership, and building what others mistake for luck.

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Need consulting support?

Through Sheffield Firm, Chase works with startups and growing companies on management, legal, and capital strategy.

Learn more at sheffieldfirm.com